Key Responsibilities
- Quality Assurance: Oversee the quality assurance process for all digital marketing campaigns, ensuring they meet the company’s standards and client expectations.
- Campaign Monitoring: Regularly monitor and evaluate the performance of Ads campaigns to identify areas for improvement.
- Continuous Improvement: Develop and implement strategies for continuous improvement in campaign quality and performance.
Qualifications and Experience
- Minimum Experience: At least 1 year of experience in quality management and digital marketing, with a focus on Ads.
- Education: A bachelor’s degree in marketing, business administration, or a related field is preferred.
- Technical Skills: Proficiency in using campaign setup, optimization, and reporting tools like (EWOQ, QASA and Q+ etc).
- Attention to Detail: Meticulous attention to detail to ensure all campaigns meet quality standards and client requirements.
- Communication Skills: Excellent verbal and written communication skills, with the ability to present findings and recommendations clearly and concisely.
- Problem-Solving: Strong problem-solving skills with the ability to identify issues and implement effective solutions.
- Time Management: Effective time management and organizational skills to manage multiple campaigns and deadlines.
- Team Player: A collaborative team player with the ability to work effectively with cross-functional teams and stakeholders.
Preferred Skills and Attributes
- Certifications: Certifications in Google Ads, YouTube Ads, and Facebook Ads are highly desirable.
- Knowledge of SEO and SEM: A working knowledge of search engine optimization (SEO) and search engine marketing (SEM) principles.
- Adaptability: The ability to adapt to a fast-paced and changing digital marketing environment.
- Innovative Thinking: A proactive and innovative thinker who can contribute new ideas and strategies for campaign quality and effectiveness.